DESIGN & GRAPHIC DESIGN GLOSSARY
We want to provide you with the most comprehensive information about the
concepts related to logos and graphic design.
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the title of a periodical, which appears on the cover of the magazine
and on the first page of the newsletter. It contains the name of the
publication and serial information, date, volume, number .
in typography, the imaginary horizontal line upon which the main body
of the letters sits. Rounded letters actually dip slightly below the
baseline to give optical balance.
- Bevel: Adding
a beveled effect to a graphic image gives the image a raised appearance
by applying highlight colors and shadow colors to the inside and outside
Bit-mapped (mode): the Paint graphics mode describes an image
made of pixels where the pixel is either on (black) or off (white).
- Black (font):
a font that has more weight than the bold version of a typeface.
an element that extends to the edge of the page. To print a bleed,
the publication is printed on oversized paper which is trimmed.
- Block quote:
a long quotation -- four or more lines -- within body text, that is
set apart in order to clearly distinguish the author's words from the
words that the author is quoting.
- Body type:
roman -- normal, plain, or book -- type used for long passages
of text, such a stories in a newsletter, magazine, or chapters in a
book. Generally sized from 9 point to 14 point.
in newsletter/magazine layout, a credit line for the author of an article.